Client Spotlight: Interiology Design Company

In our first Client Spotlight INSPIRE Series, we are shining a well-deserved light on a wonderful luxury lifestyle services firm, Interiology Design Company.

Mark Haddad, the President of Interiology, based in Watertown, MA talks about the results his award-winning design firm has experienced from investing in their brand positioning, messaging and client experience optimization.

Measurable growth, happier clients, and ensuring the same, sought-after “Interiology experience” for every client working with any professional in the growing design team. This consistency allowed Mark, as president, to focus on business strategy, and even get more vacation and time with his family.


Kerri Konik is a seasoned brand strategist and leading expert in igniting emotional connection and optimizing customer experience to drive business growth. She is a consultant, advisor and speaker on catalyzing the emotional bonds between customers, brands, and leaders to increase value, progress, and accelerate the speed of change, growth and desired impact. An entrepreneur at heart, Kerri has launched five businesses, and is the CEO of InspireFire, a women-owned brand strategy and marketing consultancy based in Philadelphia.