Get to the Next Level
Custom-Fit Actionable Solutions for Your BUSINESS
We define Growing Greatly as building a business and a brand that evolves, and lasts well into the future. Developing a brand strategically is the right approach, and a ton of work. You, as a business owner, have a big vision. You have taken a big leap to grow. You committed to the next level. You know that also means evolving your messaging and marketing. Of course you want your brand to be better, but you need some help. We developed the BrandBOOST service for these times.
BrandBOOST is the right-fit service for you when:
You Want a Plan
You are a rapidly growing business, and you are busy up to your eyeballs with it. You feel like you have too many irons in too many fires. You know your brand needs to evolve to succeed, but it stays right where it is, because you have no time for it. You want a plan. You, and the brand, are ready for high-level help with developing a clear line of sight, a roadmap and an actionable plan.
You Want to Get Unstuck
You are clear, you know what to do, are doing it, but you are snagged, stuck or confused on an aspect of the doing. You want help with a specific brand component that you are developing. You want to work with Kerri directly, to get her brand of high-level consulting and solutions, to get unsnagged, and get going. You need to market, sell, and grow.
DISCOVERY • CLARITY
In the Discovery phase, we will gain clarity in the vision and goals for your brand and how you plan to grow your business. Where are you aiming to go? Are you looking to expand into new arenas? Are you looking to make a pivot, or course correction on your target audience? Are you looking to increase your sales? Are you stuck, confused or torn as to what adjustments need to be made to hit your goals? We will review your current brand state to establish your benchmark. We will look at the identity, positioning, messaging and marketing, and the emotional connection to your audience and the experience your customers have with you.
DIRECTION • STRATEGY
In this phase, we will have an online video-based work session together when we look at the solutions we have to get you to your goal. If we are working on a clear plan of direction and action for getting to your destination, we will define the milestones on your path to arrive at your goal. If we are working on a solution to a specific challenge in your brand communications, such as clear positioning language, or a messaging issue, we will identify the gaps, and create the solution and define the scope of development needed to improve the performance in that area, or brand component.
DEVELOPMENT • EXECUTION
In this phase, we will deliver the development plan. You will have a clear roadmap, with key milestones, and exactly how to tackle the solution. We will chunk it down into doable steps, so they can actually get done, and into the marketplace easily. An implementation punch list will enable you to get things done, get them deployed, and gets results immediately.